Ban.do founder Jen Gotch reveals how she built a successful brand from scratch at MAGIC's WWD Studios panel. Listen in as she and her team expand on their go-to marketing tips below.
1. Define your brand pillars and stick to them.
2. Locate your internet audience.
3. Test what works best on each platform.
4. Empower your true fans.
5. Ask for feedback and use it.
6. It’s all about connecting.
Provided by: WWD powered by UBM Fashion. Check out more coverage of Fall/Winter 2017/2018 trends from UBM Fashion’s MAGIC and related articles.
Visit ban.do at: https://www.bando.com/